Identification should include hospitality operations such as
- food and beverage
- travel
- lodging
- tourism
- recreation
- events.
Process/Skill Questions:
Thinking
- What are the six segments of hospitality?
- How do customer expectations influence management philosophy in a lodging operation?
- How are the different segments interconnected?
- How do customer expectations influence management philosophy in a lodging operation?
Communication
- What could a hospitality professional do to understand customer expectations?
- How should management create a mission statement for its lodging operation?
Leadership
- Why should all segments of the hospitality industry aim to satisfy the customer?
- What leadership skills are necessary for success in the areas of lodging, food and beverage, and recreation/fitness services?
- What special training is necessary for employees in each of the service areas?
Management
- What tools and resources are available for determining the interests and concerns of customers?
- How can managers use demographic data?
- What is an example of a business in each segment of hospitality?