Title: (Optional) Create a product or service.
Course: Make It Your Business (12151-6) > Section: Planning for a Product or Service

Creation should involve examining alternatives such as

- developing a new product or service
- modifying an existing product or service
- assembling a product prototype or service presentation.

Creation should include consideration of

- the product/service life cycle (i.e., introduction, growth, maturity, decline)
- whether the product or service matches an established or anticipated need and/or want
- the cost of the product or service to the business
- the product or service availability requirements (e.g., for delivery to the business, for modification/manufacture)
- the shelf-life of the product
- the space requirements for display and inventory storage
- the product or service’s impact on the environment
- the unique value proposition of the product or service.

Process/Skill Questions:

- How are products and services similar? How are they different?
- Why is product/service planning important to a business?
- What is seasonality? What effect can it have on the sale of a product or service?
- Where will you source the necessary supplies to create the product?