Presentation should be made for the purpose of receiving feedback from a marketing professional and should include
- introduction of the marketing plan
- complete analysis of the marketing plan
- conclusion of the marketing plan with direct implications for the local company
- invitation for questions from the audience.
Process/Skill Questions:
- What are the elements of an effective presentation?
- What are SMART goals, and how are they relevant to a marketing plan?
- What is the marketing plan trying to achieve?
- What actions does the local company need to take?
- What is the total cost of the marketing plan?
- How will the local company measure the success of the marketing plan?