# CTE Resource Center - Verso - Digital and Social Media Marketing Task 1522831712

CTE Resource Center - Verso

Virginia’s CTE Resource Center

Prepare a career portfolio.

Definition

Preparation should include creating and/or gathering a résumé and a variety of electronic and non-electronic documents (e.g., a personal statement, short-term and long-term goals, work samples, letters of recommendation, skills and abilities sheets) representative of the student’s qualifications. Documents that reflect the student’s knowledge, skills, and abilities should be selected.

Process/Skill Questions

  • What is the purpose of a portfolio?
  • What items should be included in a portfolio?
  • Should potential employers have access to an applicant’s work history? Explain.
  • Why is it important to know who is the target audience for the portfolio?
  • What are the advantages/disadvantages of creating a paper vs. online portfolio? When might one type be preferable over another?

Related Standards of Learning

English

9.6

The student will develop narrative, expository, and persuasive writings for a variety of audiences and purposes.
  1. Generate, gather, and organize ideas for writing.
  2. Plan and organize writing to address a specific audience and purpose.
  3. Communicate clearly the purpose of the writing, using a thesis statement where appropriate.
  4. Write clear, varied sentences, using specific vocabulary and information.
  5. Elaborate ideas clearly through word choice and vivid description.
  6. Arrange paragraphs into a logical progression.
  7. Use transitions between paragraphs and ideas.
  8. Revise writing for clarity of content, accuracy, and depth of information.
  9. Use computer technology to plan, draft, revise, edit, and publish writing.

9.7

The student will self- and peer-edit writing for correct grammar, capitalization, punctuation, spelling, sentence structure, and paragraphing.
  1. Use and apply rules for the parts of a sentence, including subject/verb, direct/indirect object,  predicate nominative/predicate adjective, and coordinating conjunctions.
  2. Use parallel structures across sentences and paragraphs.
  3. Use appositives, main clauses, and subordinate clauses.
  4. Use commas and semicolons to distinguish and divide main and subordinate clauses.
  5. Distinguish between active and passive voice.
  6. Proofread and edit writing for intended audience and purpose.

10.6

The student will develop a variety of writings to persuade, interpret, analyze, and evaluate, with an emphasis on exposition and analysis.
  1. Generate, gather, plan, and organize ideas for writing to address a specific audience and purpose.
  2. Synthesize information to support a thesis.
  3. Elaborate ideas clearly through word choice and vivid description.
  4. Write clear and varied sentences, clarifying ideas with precise and relevant evidence.
  5. Organize ideas into a logical sequence, using transitions.
  6. Revise writing for clarity of content, accuracy, and depth of information.
  7. Use computer technology to plan, draft, revise, edit, and publish writing.

10.7

The student will self- and peer-edit writing for correct grammar, capitalization, punctuation, spelling, sentence structure, and paragraphing.
  1. Distinguish between active and passive voice.
  2. Apply rules governing use of the colon.
  3. Use a style manual, such as that of the Modern Language Association (MLA) or the American Psychological Association (APA), to apply rules for punctuation and formatting of direct quotations.
  4. Differentiate between in-text citations and works cited on the bibliography page.
  5. Analyze the writing of others.
  6. Describe how the author accomplishes the intended purpose of a piece of writing.
  7. Suggest how writing might be improved.
  8. Proofread and edit final product for intended audience and purpose.

11.6

The student will write in a variety of forms, with an emphasis on persuasion.
  1. Generate, gather, plan, and organize ideas for writing to address a specific audience and purpose.
  2. Produce arguments in writing, developing a thesis that demonstrates knowledgeable judgments, addresses counterclaims, and provides effective conclusions.
  3. Organize ideas in a sustained and logical manner.
  4. Clarify and defend position with precise and relevant evidence, elaborating ideas clearly and accurately.
  5. Adapt content, vocabulary, voice, and tone to audience, purpose, and situation.
  6. Revise writing for clarity of content, accuracy, and depth of information.
  7. Use computer technology to plan, draft, revise, edit, and publish writing.
  8. Write and revise correspondence to a standard acceptable both in the workplace and in postsecondary education.

11.7

The student will self- and peer-edit writing for correct grammar, capitalization, punctuation, spelling, sentence structure, and paragraphing.
  1. Use a style manual, such as that of the Modern Language Association (MLA) or the American Psychological Association (APA), to apply rules for punctuation and formatting of direct quotations.
  2. Use verbals and verbal phrases to achieve sentence conciseness and variety.
  3. Distinguish between active and passive voice.
  4. Differentiate between in-text citations and works cited on the bibliography page.
  5. Adjust sentence and paragraph structures for a variety of purposes and audiences.
  6. Proofread and edit writing for intended audience and purpose.

12.6

The student will develop expository and informational, analytical, and persuasive/argumentative writings.
  1. Generate, gather, and organize ideas for writing to address a specific audience and purpose.
  2. Produce arguments in writing that develop a thesis to demonstrate knowledgeable judgments, address counterclaims, and provide effective conclusions.
  3. Clarify and defend a position with precise and relevant evidence.
  4. Adapt content, vocabulary, voice, and tone to audience, purpose, and situation.
  5. Use a variety of rhetorical strategies to accomplish a specific purpose.
  6. Create arguments free of errors in logic and externally supported.
  7. Revise writing for clarity of content, depth of information, and technique of presentation.
  8. Use computer technology to plan, draft, revise, edit, and publish writing.

12.7

The student will write, revise, and edit writing.
  1. Edit, proofread, and prepare writing for intended audience and purpose.
  2. Apply grammatical conventions to edit writing for correct use of language, spelling, punctuation, and capitalization.
  3. Use a style manual, such as that of the Modern Language Association (MLA) or the American Psychological Association (APA), to apply rules for punctuation and formatting of direct quotations.

Other Related Standards

National MBAResearch Standards-Business Administration

Implement job-seeking skills to obtain employment.

 

Participate in career planning to enhance job-success potential.